How Don jazzy rose up up to stardom

Tiwa Savage and Don Jazzy in the studio.
Don Jazzy has achieved a lot for himself as a
music producer, record label boss and brand
ambassador. What are the special aspects
that stand him out?
Since the transition to Mavins Records Don
Jazzy has handled affairs well, created
opportunities where there were none and with
names previously unknown and made
something off the new crop of guys with
him.
Recall that the Mo’Hits imprint was dissolved
in 2012, following irreconcilable differences
between key partners of the label Don Jazzy
and Dbanj, which led to the formation of
Mavin Records.
As it is, Jazzy has managed achieving a feat
previously unseen in the Nigerian music
industry.
Before now, he succeeded at the helms of
affairs at Mo’Hits as he steered the label’s
vessel to multiple awards and sold out
shows throughout the continent and
overseas.
Presently, he is the head honcho at Mavins
Records and it’s been interesting watching
him piloting the label to pole position.
It took the new hands (Korede Bello, Di’ja and
Reekado Banks) a little while to get on top of
things as expected, but eventually the sparks
of brilliance came to bear.
The dynamics of fusing a previous music
team comprising of SID, Tiwa Savage and
D’Prince with a new, untested class in
Korede, Di’ja and Reekado and making
something tangible off the evolution is what
sticks out Mr. Jazzy. And this is what makes
his possibly a feat previously unseen in the
Nigerian pop culture.
And if he goes on at this rate history will be
fair to him, as we have in our analyses of his
music empire, and laud him even beyond
what we can say here.
What are the interesting aspects that makes
him so successful? A number of them.
First, it is interesting how the producer
occasionally steps aside for members of his
team to shine.
Secondly, it is golden how he pushes
materials from his boys and concerns himself
with helping them cut sizeable portions of
mainstream renown.
Thirdly, and above all, it is impressive and
trendsetting how much he interfaces with the
teeming fans and critics alike on social
media. This is a major plus in the fast-paced
era we live in today, an era where records are
broken every other day like Beyonce showed
with her fifth album, Beyonce, releasing it
with no prior announcement, and how much
Adele is currently achieving with her single
Hello .
For a man who is easily the creative focal
point in all of his music endeavours thus far,
it is laudable.
And as Don Jazzy celebrates his 33rd
birthday yesterday November, 26, he can hold his
head high as one whose music business
model is exemplary for Nigerians to take a
cue from.