
Yorkdale mall in Toronto
has employed a model with 30years experience,
Paul Mason as part of a holiday charity campaign
that donates a dollar to the Sick Kids Foundation
for every selfie with this Santa that guests post
to social media using the hashtag
#YorkdaleFashionSanta.

Along with taking photos with guests, Mason
poses for promotional photos for the mall and
provides fashion tips.
Fashion Santa provides a more "adult" experience
than the traditional Santa, who is also present at
the mall, wearing fashionable suits and foregoing
certain traditions. "Fashion Santa doesn't have a
chair," Mason said. "I often say I'm Santa's
younger brother -- the thinner version."
No comments:
Post a Comment