5.2.16

Photos: 100 years of British Vogue


In 1916, the British edition of Vogue was brought
into the world by Condé Montrose Nast — an
Anglophile American and the eponymous founder
of the now world-famous publishing house. The
publication of a British edition of Vogue was,
however, met with a certain reluctance by
American Vogue, which, in the hope of bolstering
its income by attracting advertising from British
companies, had been distributed in affluent
boroughs of London since 1912.

100 years later, it's still one of the most popular
magazines in the world. Vogue is a mass market
magazine and it can never be as far out as more
trendy rivals.

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